INSEEC MSc & MBA
FR
INSEEC MSc & MBA
INSEEC MSc & MBA
FR
MBA Business Diplomacy (Full English)

MBA Business Diplomacy (Full English)

PARISAnglais

Une formation internationale unique pour maîtriser les codes des affaires et de la diplomatie

L’interaction croissante entre les acteurs gouvernementaux et non-gouvernementaux dans le milieu du commerce et de la diplomatie a mené à l’émergence d’une nouvelle discipline : la diplomatie commerciale. Plus que jamais, les représentants gouvernementaux sont appelés à traiter avec les représentants non-gouvernementaux afin de faire progresser les affaires commerciales, les économies, le développement, les affaires culturelles et la diplomatie des pays et territoires.

Une expertise en diplomatie commerciale est donc un atout indéniable pour les diplômés souhaitant exercer dans des organisations internationales, des organisations gouvernementales et non-gouvernementales ou encore des lobbys et think tanks ; sur des projets liés à la diplomatie, au commerce et à l’économie internationale, aux relations publiques ou aux négociations internationales.

Dispensé en anglais, le programme traite quatre aspects différents de la diplomatie commerciale : les Etats & institutions internationales, les acteurs non-gouvernementaux, la stratégie d’entreprise, l’économie mondiale et les marchés. Il inclut également des ateliers, des voyages d’études, mais aussi des visites d’organisations internationales et de représentations diplomatiques et commerciales.


Prix de l'innovation SMBG 2015

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ACTUALITES

Courses

State & International Institutions

  • Evolution of Diplomacy

    Tracing the evolution of diplomacy and diplomatic practices, this course entitles the students to a broader view of state to state relations. It also highlights the importance of bilateral diplomatic relations in fostering economic wealth and promoting for business.

  • Global Governance

    This course aims to develop a better understanding of the complex interaction of power, influence, and authority in the global arena and to introduce the multitude of actors, institutions, ideas, rules, and processes that contribute to the management of today’s global society.

  • Public & Cultural Diplomacy

    This course illustrates how countries communicate with citizens in other societies, deliberately or involuntarily, through both official and private individuals and institutions, to achieve foreign policy goals.

  • Inter-Governmental Organizations

    Students review in this course the history, structure, functions and evolution of inter-governmental organizations. They study the role of those international bodies in both bilateral and multilateral state relations, and their impact on stability as well as on business development.

  • International Arbitrary Law

    In the form of case studies, state-to-state disputes and international business conflicts are treated in this course, where students develop a broad understanding of the principles underlining international law regulations and practices.

Non-State Actors

  • Non-Governmental Organizations, Private Voluntary Organizations, Trans-National Corporations

    This course focuses on the role of NGOs, PVOs and TNCs in current affairs, politics and business at large. It provides the students with a landscape view of how those actors are shaping the future of global governance in respect of their expertise, autonomy and fields of concern.

  • Global Media

    By exploring information and communication technologies, access to information, transparency and citizen journalism, students assess the role of global media in current affairs and business. It examines the relation between the state and citizens, as well as between the state and private sectors.

  • Global Finance

    This course deals with worldwide monetary systems and macroeconomic relations among countries. It highlights how international trade is affected by, among others, financial systems and risk management.

Corporate Strategy

  • International Business Negotiations

    State to state, state to private, and business to business negotiations are practiced in this course, with particular reference to strategies and tactics. Specific features related to negotiating across cultures are also developed through simulations in class.

  • Business Intelligence

    In this course students acquire competence in transforming business data and information to knowledge and power in today’s competitive environment. Such competence is important to assure a competitive edge in negotiations.

  • Business Protocol and Etiquette

    A set of procedures and practices in protocol and etiquette in both diplomacy and business are illustrated in this course to enable students to adapt to settings as they interact throughout their professional careers.

Global Markets & Economy

  • Information Technology and Innovation

    This course provides students with insights on current and potential fields of business and innovation in information technology in terms of development, investment, challenges, expectations and opportunities.

  • Business & Economics

    As global markets and economies evolve, certain businesses emerge according to necessities, interests and trends. This course reviews those current and potential aspects in the regions of Africa, East Asia; Middle East, North America, South America.

Workshops

  • Crisis Management

    Dealing with the components of crisis management, this workshop gives students an understanding of the nature of an issue or a crisis, and how these may manifest and how they should be handled.

  • Public Relations & Lobbying

    This workshop is designed to familiarize students with the history, guiding principles and strategies of Public Relations & Lobbying, in terms of theory and code of ethics as well as through case study examples. Critique of the industry will also be introduced for students to be informed of varying degrees of public perception, both for further understanding of dimensions in the profession and anticipating the counter point of view.

  • Global Business Operations

    This workshop aims to help students understand the impacts of globalization and to develop the ability to think strategically about global business issues. It also highlights patterns of international competition through examination of specific industries and firms.
    Students, furthermore, integrate and apply models, tools and concepts from various perspectives to a real world global setting.

  • Corporate Risk Management

    Using real-world case studies and introducing the key principles of risk management techniques that help optimize corporate risk, this workshop teaches students to identify the risks faced by a business, the tools used to assess their scope and priority, how to respond and manage risks, covering internal discipline, uncertainty quantification techniques and specific frameworks for risk management.

L'INSEEC Masters of Science et MBA est membre du Groupe INSEEC.

Le Groupe INSEEC, leader de l'enseignement supérieur privé en France, propose une large gamme de programmes de Bac à Bac+8 en formation initiale et continue... Campus à Paris, Lyon, Bordeaux, Chambéry, Genève, Monaco, Londres, Shanghai et San Francisco.

Groupe INSEEC
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